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Just because you can develop or build mobile systems and services doesn’t mean you can do mobile.

Business Model: business model is very important building blocks of your mobile startup so get it right and then think if you want to do the do.

Platform: Platform is all bogus there is no platform for mobile success or no mobile platforms that have achieved success so another is just adding to the crowd.

Modularizing: requirement, quality and deliverable is very important more so when you will be working on same kind of products do not try to change the UI elements and present it, every product is characterized by what its target user is looking for, to start how this client is different from the last one even if they are from the same vertical.

Change: change is imminent with new media and more so mobile services and technologies, so be ready to listen what the market says.

Niche: niche is what will save you, Niche is what will differentiate you from the herd and niche is what can take you down if you are targeting the wrong vertical and market.

The system: understand the mobile ecosystem; the aggregators, operators, content owners, technology owners, user engagement and trends, whether you are a service company a content company a development company or a corporate you will have a combination of these, and sometimes it’s just looser business or not good.

Get your ducks inline: make sure you have your client and market mapped out to the last ARPU, the market is still new to business and end-users so it’s better you do the homework for them “consumer education is a very good school of thought”. Unless you are doing something for smart mobile users who use Iphones.

Never Generalize requirement: never give generalization for product specifications especially to startups lots of them are just confused and figuring out their business model just like you are so translating that to mobile and change management is a pain so beware.

Think commercials: any mobile project needs to evaluate the commercial implications and needs of tools to deliver a particular product which is quiet high in some situations, devices required, tools and computing machines required, labor hours etc should be calculated thoroughly.

Be a sucker: now that you have jumped into the business just get to know the other mobile establishments around you and you will know where you stand, believe me there are hundreds in your city they will give you a good evaluation measures noise is good in this case. Sometimes it gives you good leads.

PS: All said and done the entrepreneurial itch is one without a cure, this is a bit harsh piece please prove me wrong and I will be very happy to follow your path. Comments for discussion are most welcome..

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